BEYOND YOUR LOCAL MAX is the coaching brand of Cornerstone Hospitality.
We help executives in hospitality, travel & leisure and beyond to go further in their careers and ask themselves better questions.
You followed a path towards a successful career, and it got you this far. But what if there’s more? You’ve reached a local max.
A local maximum is a point where you’re higher than everything immediately around you.
It feels like the top. But it isn’t necessarily the highest point you can reach.
Careers can work the same way.
Perhaps one of those scenarios resonates with you:
You’re successful, but restless
You’ve achieved much of what you set out to achieve, but the next conventional step doesn’t excite you.
You’re at a crossroads
A new role, a change of company, a move into corporate leadership, a board career, entrepreneurship or something completely different.
Between chapters
One chapter has ended. The next hasn’t become clear yet.
Florian’s introduction

I’ve spent my entire career around senior leadership decisions. First in hospitality leadership across Europe, the Middle East and Asia Pacific and for over 16 years in leadership advisory incl. 9 years with HVS Executive Search.
Through my work in executive search, I am accustomed in having deep personal conversations when the stakes are high. Through my extensive coaching education, I have further enhanced this skill and put it to use with my clients. Changing people’s lives as a recruiter requires an in-depth understanding as well as cutting-edge skills to provide the coaching service that is expected at senior level.
We invite you to have the conversations that matter when you’re deciding what’s next.
Reinvention
When the career you’ve built no longer feels like the career you want.
Transition
When you’re moving between roles, organizations or chapters.
Direction
When you know something needs to change but don’t yet know what.
The conversation is different for everyone. The starting point is clarity.
Together we
Step back
and create enough distance from your current situation to see it clearly.
Look beyond
and challenge assumptions about what your career is supposed to look like.
Move forward
and turn a different perspective into deliberate decisions and actions.
BYLM is for senior leaders who have built substantial careers and are willing to question assumptions. They want to think beyond the obvious next step and are facing a meaningful transition or decision and value challenge as much as support.
You don’t need to have an answer before starting the conversation.
A confidential conversation is simply an opportunity to step back, think differently and explore what might be beyond your current horizon.
Together we are exploring what’s possible beyond what already works.